Alumni loyalty: Does it change over time?
At PEG Ltd., we’ve had the pleasure of surveying thousands of alums representing hundreds of institutions, and boy, have we learned a thing or two! Over time, we’ve discovered that loyalty to the university isn’t static; it’s like a living, breathing organism that shifts and changes as people journey through life. We thought we’d take […]
The engagement opportunity alumni say they want
When graduates reflect on their college experiences as part of responding to our Alumni Attitude Study survey, many often highlight their involvement in professional or career-related student groups as some of the most impactful and memorable aspects of their time in school. Understanding and leveraging these reasons can lead to more effective and meaningful engagement […]
How we ensure the success of our partners
At PEG Ltd., we recognize that just as health and wellness are crucial for maintaining personal well-being, conducting a regular Alumni Attitude Study every 3-4 years and regular Pulse surveys in between are vital for educational institutions. These studies provide essential insights, enabling our partner institutions to make data-driven decisions that foster stronger relationships and […]
Using video announcements to boost survey results
Over the years, we’ve learned how important a video appeal is in successfully announcing a new Alumni Attitude Study project at a college or university. Leveraging the power of visual and auditory engagement to capture alumni’s attention helps encourage higher participation rates and foster a sense of community. Here’s a recent example from our partners […]
The importance of benchmarking for alumni teams
In the competitive landscape of higher education, colleges and universities are working to enhance alumni engagement strategies to grow a robust, supportive community that contributes financially and advocates for the institution. One practical approach to achieving this goal is benchmarking against peer institutions and year-over-year progress. Benchmarking Against Peer Institutions with PEG Ltd.’s Alumni Attitude […]
What alumni value most
Over the last 20 years, our team at PEG Ltd. has surveyed thousands of alumni, and a consistent theme has emerged. Time and again, alumni across life stages and demographics have expressed a strong desire to see the value of their degrees increase over time. We call this “equity of degree.” Alumni want to know […]
Understanding alumni giving patters across career stages
Over years of surveying alumni at PEG Ltd., we’ve gained valuable insights into their giving inclinations. Patterns reveal the relationship between career stage and philanthropic behavior, offering intriguing insights into professionals’ likelihood of delivering at different career points. Retirement-age and late-career professionals who have yet to contribute to their alma mater fundraising are less likely […]
The connection between advocacy and philanthropy
Email trivia question: What percentage of non-donor alumni that have either “never made a gift, and don’t plan to” or “have made a gift, but don’t plan to again” also told us they promote their alma mater “regularly” or “all the time”? Answer: 33% At PEG Ltd, our Alumni Attitude Study has highlighted findings around […]
How recent grads feel about their college experience
Over the last twenty years, the team at PEG. Ltd has collected much data on alumni perceptions through the Alumni Attitude Study. Recent surveys have uncovered a noteworthy trend among college graduates: individuals in their careers’ early and mid stages tend to express less satisfaction with their decision to attend their alma mater than those […]
How career stages impact alumni perception
Have you ever wondered what factors influence an alum’s perception of their alma mater? The team at PEG Ltd. has surveyed hundreds of thousands of alumni over the last 20 years. The survey results shed light on this question, revealing fascinating insights into alumni sentiments across different stages of life and career. Degree Equity: The […]