Video: 3 Primary Benefits of Alumni Surveys
VIDEO: Our Founder and Managing Consultant, Rob Shoss, shares the three primary benefits of investing in regular alumni surveys. Not only does crucial data on the perceptions of graduates become available, the process often brings the university community together in ways never imagined.
The PEG segmentation process
Segmentation is crucial in transforming survey data into actionable insights for universities and colleges. Proper segmentation analysis empowers institutions to tailor programs and communications to different cohorts, ensuring relevance and motivation for each group. The relationship between alumni and their alma mater is profoundly influenced by three key factors: Generational Characteristics, Political Issues surfacing during […]
Foundational principles for alumni survey projects
Certain foundational principles are crucial in shaping a survey project, from question design to acting on the findings. Rather than starting with questions, the focus should be on outlining the objectives for conducting the survey—a clear sense of purpose guides the process effectively. The team at PEG Ltd. came up with five principles that guide […]
Maintaining a healthy advancement organization
At PEG Ltd., we often discuss how our clients might analogize a partnership with us every couple of years to a routine wellness exam with a primary care physician. The reality is that it’s essential for all advancement teams to regularly check in with their graduates to assess their current state of mind and perceptions […]
Engagement through a celebration of differences
Not all alumni have the same experience as their alma mater, either as a student or an alum. Each individual’s experiences are filtered through their individual and cultural lens. Research reveals, however, that there are similarities (of such perceptions) among members of distinct demographic groups. A few critical demographic distinctions for alumni groups are age, […]
Debunking the Myth: Do Young Alumni Read Email?
Trivia Answer from Newsletter: C) 79%! One of the common perceptions about young alumni is that they have abandoned email as a means of communication, favoring newer platforms like Snapchat, Instagram, X, TikTok, and occasionally LinkedIn. Email is often considered the “old” way to connect with the tech-savvy generations. However, our extensive research spanning over […]
Partner Highlight – Dene Sheheane, Georgia Tech Alumni Association
Last month we caught up with Dene Sheheane, President of the Georgia Tech Alumni Association about his experience working with PEG Ltd. PEG Ltd.: How the survey has help the team at the Georgia Tech Alumni Association: Dene: This is the fourth installment of the all-alumni survey that we have partnered with Peg to produce. […]
Rob Shoss’s appearance on Alumless web series and podcast
On Friday, Sept. 15th, our President and Managing Consultant, Rob Shoss, was the special guest on the Alumless web series and podcast created by Chris Marshall Advancement Consulting. The show, which has a large following within the advancement alumni engagement space, provided an excellent opportunity for Rob to share many of the insights he’s gathered […]
Partnership Highlight – Conversation with Sara Faurot-Crowley
At PEG Ltd. we love catching up with our partners after the Alumni Attitude Study has been delivered. It’s a great opportunity to hear how the report has been received, and reflect for a few minutes on what each client learned about their alumni as a result of the survey. Last week, PEG Ltd. President, […]
Unexpected benefits of an alumni survey
Beyond just refining resource allocation, alumni surveys hold a trove of unexpected advantages that deserve the spotlight. 🚀 Our visionary President and CEO, Rob Shoss, delves into the untold insights in our latest Alumni Data Download.