Why Now Is the Moment to Engage Alumni: Navigating Higher Education’s Stormy Seas

Higher education is navigating unprecedented challenges: shrinking endowments, political scrutiny, declining public trust, and generational shifts in alumni expectations. In this turbulent climate, alumni engagement isn’t just a nicety: it’s a lifeline. While financial pressures might tempt institutions to cut back, the data* reveals that now is precisely the time to invest in alumni relationships. […]

Unlocking Young Alumni Engagement: Insights from the Alumni Attitude Study

Engaging the Next Generation: Understanding Young Alumni Trends- Part 1 In today’s dynamic higher education landscape, engaging young alumni is crucial for building a strong, lifelong connection between graduates and their alma mater. The Alumni Attitude Study has played a pivotal role in understanding the trends and attitudes of young alumni by creating a comprehensive young […]

Don’t Stop Thinking About Tomorrow: Engaging Young Alumni

In today’s rapidly evolving higher education landscape, understanding and effectively engaging young alumni has become more crucial than ever. To help others better understand this cohort, we looked at how over 100,000 young alumni (those who graduated in the last 10 years) responded to our surveys over the last five years. These alumni come from […]

Navigating Alumni Engagement in an Era of Changing Perceptions

Recent findings from a USA Today and Public Agenda poll have revealed shifting attitudes towards higher education that could significantly impact alumni engagement strategies. Since 2001, PEG has surveyed over 1 million alumni from over 300 universities and colleges in the United States and Canada. The responses from those projects shed some interesting insights on […]