The Net Promoter Score – Is it the right question for your alumni?
At the 2014 CASE District IV Annual Conference, I presented on alumni opinions and feedback with Graham Stewart, Vice Chancellor for Alumni Relations, at Vanderbilt University. At that meeting, Graham spoke about his use of the Net Promoter Score (NPS), a process taken from top business consultants that centers on asking stakeholders about their willingness […]
Scoring the Net Loyalty Score
Bain Consulting, in the development of the Net Promoter Score (NPS), was focused on helping companies break their addiction to bad profits. The NPS is based on a single promoter question and the creation of a net score created by subtracting the responses with low promoter scores from those with high scores. For a business, […]
3 Reasons to Survey Alumni
Although it’s true that most advancement shops look to surveys to provide data in order to make decisions about programs and resources, it’s not the whole reason. In fact, conducting a survey is an event itself that can stimulate engagement for months to come. In this short video, Rob Shoss explains that there’s a lot […]