Engagement through a celebration of differences

Not all alumni have the same experience as their alma mater, either as a student or an alum. Each individual’s experiences are filtered through their individual and cultural lens. Research reveals, however, that there are similarities (of such perceptions) among members of distinct demographic groups. A few critical demographic distinctions for alumni groups are age, […]

Debunking the Myth: Do Young Alumni Read Email?

Trivia Answer from Newsletter: C) 79%! One of the common perceptions about young alumni is that they have abandoned email as a means of communication, favoring newer platforms like Snapchat, Instagram, X, TikTok, and occasionally LinkedIn. Email is often considered the “old” way to connect with the tech-savvy generations. However, our extensive research spanning over […]

Partner Highlight – Dene Sheheane, Georgia Tech Alumni Association

Last month we caught up with Dene Sheheane, President of the Georgia Tech Alumni Association about his experience working with PEG Ltd. PEG Ltd.: How the survey has help the team at the Georgia Tech Alumni Association: Dene: This is the fourth installment of the all-alumni survey that we have partnered with Peg to produce. […]

Partnership Highlight – Conversation with Todd McCubbin

At PEG Ltd. we love our partners! Last week, Senior Advisor, Ryan Catherwood interviewed Todd McCubbin, Executive Director of the Mizzou Alumni Association about his experience working with the PEG Ltd. team every few years on an Alumni Attitude Study.

Rob Shoss’s appearance on Alumless web series and podcast

On Friday, Sept. 15th, our President and Managing Consultant, Rob Shoss, was the special guest on the Alumless web series and podcast created by Chris Marshall Advancement Consulting. The show, which has a large following within the advancement alumni engagement space, provided an excellent opportunity for Rob to share many of the insights he’s gathered […]

Partnership Highlight – Conversation with Sara Faurot-Crowley

At PEG Ltd. we love catching up with our partners after the Alumni Attitude Study has been delivered. It’s a great opportunity to hear how the report has been received, and reflect for a few minutes on what each client learned about their alumni as a result of the survey. Last week, PEG Ltd. President, […]

Unexpected benefits of an alumni survey

Beyond just refining resource allocation, alumni surveys hold a trove of unexpected advantages that deserve the spotlight. 🚀 Our visionary President and CEO, Rob Shoss, delves into the untold insights in our latest Alumni Data Download.

Partnership Highlight – Q&A with Rodger Devine of Pomona College

Ryan: What led to your decision to partner with PEG Ltd for the Alumni Attitude Study? Rodger: We were aiming to enhance our understanding and connection with  our alumni community to inform our outreach and programming efforts. Specifically, we sought to engage both alumni and our broader community of families. After researching potential partners in […]

Show alumni you’re listening!

Many universities and colleges choose to survey their alumni to gain insights into what motivates them and find answers to critical questions. They aim to identify which articles or topics have the most significant impact on engagement and which talking points prove most effective. Amid these considerations, it’s crucial not to overlook that another equally […]

Alumni surveys are huge events

For most colleges and universities, conducting an alumni survey is the biggest event they’ll ever host. Founder and CEO Rob Shoss explains why the Alumni Attitude Study is a pretty epic event, or at least, why it should be.