Navigating Alumni Engagement in an Era of Changing Perceptions

Recent findings from a USA Today and Public Agenda poll have revealed shifting attitudes towards higher education that could significantly impact alumni engagement strategies. Since 2001, PEG has surveyed over 1 million alumni from over 300 universities and colleges in the United States and Canada. The responses from those projects shed some interesting insights on […]

The Post-College Reality: How Young Alumni Really Feel About Their College Experience

Over the last twenty years, through the Alumni Attitude Study, the team at PEG. Ltd has collected insightful data on alumni perceptions. Recent surveys have uncovered a noteworthy trend among college graduates: individuals in their early and mid-stages of their careers tend to express less satisfaction with their decision to attend their alma mater than those […]

Debunking the Myth: Do Young Alumni Read Email?

Trivia Answer from Newsletter: C) 79%! One of the common perceptions about young alumni is that they have abandoned email as a means of communication, favoring newer platforms like Snapchat, Instagram, X, TikTok, and occasionally LinkedIn. Email is often considered the “old” way to connect with the tech-savvy generations. However, our extensive research spanning over […]