Four Quadrants, One Goal: Alumni Engagement and Giving Reimagined
Part 1 of “Rethinking Alumni Strategy: Why Engagement and Giving Belong on the Same Map” Series For years, many advancement teams have talked about “engagement” on one hand and “giving” on the other, as if they were separate scorecards. While CASE Insights on Alumni Engagement Survey identifies philanthropy as one of the four modes of […]